Set up rewards

Tiers earned by renewal count: free gifts to redeem, discounts that apply themselves.

10 min

Each tier is earned once a customer has placed a set number of recurring orders. Gifts wait in their portal to redeem; discounts apply to the next order automatically.

1. Turn the program on

   • Open Settings > Rewards and flip Enable rewards, in the Rewards program panel on the right.
   • Left off, the page warns that tiers won’t be earned until the program is on.

   Checkpoint: the program is on, or deliberately off while you build tiers first.

   
2. Build the tiers

   • Click Add tier and set its earn point: Earned after N recurring orders.
   • Add reward fills the tier. Three kinds:

   Reward type	What the subscriber gets
   Free gift	A product you pick (Choose gift), added free to their next order once redeemed.
   Amount off	A fixed amount off their next order, applied automatically.
   Percentage off	A percentage off their next order, applied automatically.

   • A tier can hold any number of free gifts but only one discount.
   • Pick gifts from inside the Shopify admin; opened anywhere else, Choose gift only tells you the picker needs the Shopify admin.

   Checkpoint: every gift resolves to a real product.

3. Save, then watch it work

   • Save. The banner confirms: “Reward settings saved.”
   • View analytics in the title bar opens Analytics > Rewards: processed versus claimed and top gifts.
   • Per subscriber, earned rewards live on the subscription page’s Reward history card and available gifts in Available rewards (When a reward goes missing).

   Checkpoint: the first earned reward shows up in Reward history.

The one dangerous control here is Reset all order counts, under Reset reward progress. It sets every customer’s recurring-order count back to zero and can’t be undone; the tiers stay. Use it for relaunches, not tidying.